South West Yorkshire Partnership NHS Trust

I would recommend ecruit, they are a friendly and helpful service. There campaigns are well thought through, engaging, and get results.

Mike Gray

Recruitment Lead, South West Yorkshire Partnership NHS Foundation Trust

£ 0

Saved in recruitment costs

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Vacancies filled

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Average cost per hire

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candidates per campaign

The Company

South West Yorkshire Partnership NHS Foundation Trust (SWYT) serves communities across Barnsley, Calderdale, Kirklees, and Wakefield, delivering:

  • Adult and older adult mental health services

  • Community and learning disability services

  • Wellbeing programmes

  • Specialist secure mental health (forensic) services across Yorkshire & Humber

As an NHS trust supporting some of the most vulnerable individuals in society, SWYT’s work depends on hiring highly capable, values-driven professionals who can support its mission:
helping people reach their potential and live well in their communities.

The Problem

Recruiting for senior and specialist roles in the NHS is uniquely challenging. SWYT faced:

• Intense competition for senior management and specialist roles

The market for roles like People Business Partner, Workforce Planning Lead, and specialist HR leaders is extremely tight.

• Difficulty finding candidates aligned with NHS values and culture

Experience alone isn’t enough — candidates must demonstrate compassion, professionalism, and a commitment to public service.

• Limited candidate response using traditional job boards alone

Senior roles often require targeted, proactive engagement.

• High recruitment agency fees

With multiple roles to fill, agency commission posed a major cost barrier.

SWYT needed a recruitment solution that was:

  • Value-driven

  • Aligned with NHS culture

  • Able to reach both active and passive professionals

  • Sensitive to the unique demands of healthcare recruitment

The Solution

The Trust selected ecruit’s 360 Package — a combination of targeted job advertising plus specialist headhunting.

This allowed SWYT to:

✓ Reach active NHS and healthcare candidates

Via strategically placed, bespoke job adverts across high-traffic platforms.

✓ Engage passive senior professionals

Through targeted headhunting that emphasised the Trust’s culture, mission, and values.

✓ Build a sensitive, human-first recruitment experience

Crucial when approaching individuals working in demanding care environments.

✓ Reduce costs while improving quality

Replacing agency fees with a fixed-cost, high-value model.

SWYT specifically praised how ecruit took time to understand:

  • Their organisational culture

  • The values of compassion and patient-first care

  • The pressures and sensitivities of NHS hiring

  • Their need for both speed and candidate alignment

The Results

⭐ 8 specialist roles successfully filled, including:
  • Head of People Experience

  • People Business Partner

  • Workforce Planning Lead

  • Recruitment Team Leader

⭐ £30,000+ saved in recruitment fees

A transformative cost reduction for multiple hires.

⭐ 100+ candidates per campaign

A dramatic increase in reach and response rate.

⭐ Stronger alignment with Trust values

Candidates sourced through headhunting demonstrated deeper alignment with NHS culture, which was essential for high-impact people-focused roles.

⭐ High-quality applicants from both advertising and headhunting

A balanced pipeline delivering both breadth and depth.

⭐ Trusted partnership developed

SWYT has returned to ecruit multiple times for further specialist hiring needs.


 

The Experience

Recruitment Lead Mike Gray highlighted the importance of a recruitment partner who fully understands NHS values and can engage candidates respectfully, professionally, and meaningfully.

 

“We wanted a fixed fee recruitment provider that invests their time, energy, and effort into understanding our Trust mission and values.
ecruit is able to create bespoke campaigns which fit these areas, offering us a high level of service at a much lower price point.
We received a high quantity and quality of candidates from both the job boards and the headhunting team.”

— Mike Gray, SWYT


 

The Recommendation

SWYT recommends ecruit for delivering:

  • Stronger candidate pipelines

  • Lower cost-per-hire

  • Bespoke campaigns tailored to NHS values

  • A sensitive, human-first approach to healthcare recruitment

  • Consistent, high-quality results

 

The Trust now considers ecruit a go-to recruitment partner for specialist healthcare roles.

Want to learn more about ecruit? Book a 5-minute call with one of our team below

Hiring for Healthcare or NHS Roles? Let’s Support Your Workforce Strategy.

Whether you’re recruiting nurses, managers, HR specialists, or senior operational roles, ecruit can help you:

  • Reduce your recruitment spend by up to 90%

  • Increase applicant quality and volume

  • Reach passive and active healthcare professionals

  • Run multiple job campaigns without escalating costs

  • Build pipelines aligned with NHS values and culture

 

Option 1 — Book a 5-Minute Call

Speak to our team about your workforce needs and learn how we support NHS Trusts nationwide.
➡️ Book a call

 

Option 2 — Try Our Free 1-Week Trial

Experience our Advertiser Pro package at zero cost — see the quality of candidates for yourself.
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